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Azira — DealerRefresh Vendor Library
Azira (formerly Near Intelligence) is an AI-powered location intelligence platform that helps car dealerships reach in-market shoppers via audience…
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Azira (formerly Near Intelligence) is an AI-powered location intelligence platform that helps car dealerships reach in-market shoppers via audience targeting, measure foot-traffic lift, and prove campaign ROAS through real-world location data attribution.
What you do with it
target in-market car shoppers with precision using location intelligence, so they can convert more qualified leads into showroom visits
When a car dealer wants to reach customers actively shopping for vehicles
measure and prove the real-world impact of digital campaigns on foot traffic and sales, so they can demonstrate marketing ROI with location data attribution
When a car dealer needs to justify marketing spend to leadership
understand which audiences and campaigns drive actual dealership visits, so they can allocate marketing spend more effectively to high-performing channels
When a car dealer is planning their marketing budget and strategy
Community evidence
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