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Lendward — DealerRefresh Vendor Library

Lendward is an independent auto lending intermediary founded in 2015 in Newport Beach, CA, that connects consumers—including those with less-than-perfect…
Lendward is an independent auto lending intermediary founded in 2015 in Newport Beach, CA, that connects consumers—including those with less-than-perfect credit—to its nationwide dealer network for new/used car loans, refinancing, and private-party auto loans.

What you do with it

connect those customers to lending options they qualify for, so they can close sales that would otherwise be lost due to financing barriers
When a dealer has customers with less-than-perfect credit who want to purchase a vehicle
provide access to a nationwide network of lenders willing to fund subprime and near-prime borrowers, so they can increase unit sales volume from previously ineligible customer segments
When a dealer wants to expand their addressable market beyond prime credit customers
offer refinancing solutions through a multi-lender marketplace, so they can generate incremental revenue and customer touchpoints without originating loans directly
When a dealer has customers interested in refinancing their existing auto loans

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