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Local Search Group — DealerRefresh Vendor Library
Local Search Group (Houston, TX) is an independent digital marketing agency founded in 2010 that provides SEM, SEO, social media, reputation management,…
Local Search Group
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About suggest a correction →
Local Search Group (Houston, TX) is an independent digital marketing agency founded in 2010 that provides SEM, SEO, social media, reputation management, video advertising, and email marketing exclusively to automotive dealerships across the United States.
What you do with it
run targeted SEM and digital marketing campaigns tied to automotive profitability metrics like gross profit and advertising expense per unit, so they can improve net profitability on used inventory rather than just increasing ad spend
When a dealer is struggling to move non-core used inventory through digital channels without blowing out their ad budget
Community evidence → Stable
Community signal on Local Search Group is thin — only a single endorsement from keithorr appears in the provided record. That voice praises the agency's ability to drive traffic to non-core used inventory while keeping costs controlled, and specifically highlights that Local Search Group speaks the language of automotive business metrics (gross profit, ad expense per unit) rather than generic digital marketing KPIs. No negative or critical voices are present in the provided quotes, so a balanced read is not yet possible from this dataset alone — the picture is positive but narrow.
1 mention · 1 positive · Scored from 20+ years of candid DealerRefresh discussion. Scores shift as new conversations happen.
POSITIVE
"keithorr provides a positive endorsement, praising their ability to drive traffic to non-core used inventory while keeping costs controlled. The key insight is that Local Search Group differentiates itself by understanding automotive business metrics (gross profit, advertising expense per unit) and focusing on improving net profitability rather than simply increasing ad spend."
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