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QR Codes - In or Out?

Now THIS is cool...

With Shortcut App, Kooaba Says QR Codes Are a Thing of the Past (story on Mashable.com)

“We believe QR-Codes are belonging to an intermediate technology used for things it was never meant for,” the company writes in a recent blog post. “Despite the enormous media attention QR is getting, it still is not at a level where people are really using it.”

Kooaba’s solution? An app called Shortcut that doesn’t relay on odd black and white designs, but instead scans print pages themselves and directs users to relevant content online.

 
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Yago -- if you're gonna keep posting these things, let us know where they are pointing, and if it "makes sense." You don't see people posting pictures of inventory pricing all day, do you? :)

Those are just cool examples of how we keep negating the QR codes and the world continues to use it.

BTY- QR Code is not a major profit center for us, my motivation is not the QR code itself but the fact that we--e-car people--are becoming the best at destroying e-marketing avenues for the dealers.
 

✨ AI Highlights

# Summary Automotive industry professionals debate the practical value of QR codes for dealership use, with most participants skeptical about their effectiveness despite acknowledging potential niche applications. While supporters like Jason suggest creative implementations (such as service reminders or coupon redemption) could work, the overwhelming consensus is that QR codes are a fad with limited real-world adoption due to user friction, poor execution by companies, and disappointing engagement metrics. The thread reveals a fundamental gap between the technology's promise and its actual utility in dealer operations and customer interactions.

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