• This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →

Any one using www.getautoappraise.com or autobytel ?

AI Summary

A dealer inquires about using getautoappraise.com and Autobytel as lead sources and seeks feedback from other dealers on their ROI. Derek Bess cautions against relying on aggregator platforms, criticizing them as "bottom feeders" that merely resell dealer inventory without adding value, though he acknowledges dealers must test them individually to determine ROI. The thread offers limited practical recommendations beyond the suggestion to evaluate these services based on their actual performance for each dealership.

It really saddens me when dealers are looking into these aggregators. You know, you gives these companies your products and nothing else. They have no product, they have everyone's elses products on their website, it just kills me. I never fully understood how these bottom feeders were able to make such a huge impact on the way people shop for cars.

I can't suggest to you which one of these companies is better for providing your dealership leads, all I can say is that you must test them to see which one provides the highest ROI.

Goodluck.
 

✨ AI Highlights

A dealer inquires about using getautoappraise.com and Autobytel as lead sources and seeks feedback from other dealers on their ROI. Derek Bess cautions against relying on aggregator platforms, criticizing them as "bottom feeders" that merely resell dealer inventory without adding value, though he acknowledges dealers must test them individually to determine ROI. The thread offers limited practical recommendations beyond the suggestion to evaluate these services based on their actual performance for each dealership.

Replies Views 4 3,417 Started Last Reply