Our company sells over 1000 vehicles to other dealers each month. Many of these are sold through Manheim and OVE while others are worked directly in person or via phone and email. I would like to come up with a system (similar to a retail CRM) that will allow me to email the specifics of many vehicles to each of our regular customers (and new ones) with the type of vehicles they are requesting or buying. Is there a way to use our retail CRM (DealerCRM) to accomplish this? Any advice or tips are appreciated.
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Continuous follow up with Wholesale Buyers
- Thread starter Matthew Danskin
- Start date
AI Summary
Matthew Danskin seeks a systematic approach to nurture wholesale buyer relationships by automating vehicle-specific emails to regular and prospective dealers based on their inventory preferences, and asks whether his existing retail CRM (DealerCRM) can be adapted for this B2B wholesale use case. The thread explores whether standard retail CRM tools designed for consumer follow-up can be repurposed for high-volume wholesale dealer outreach across multiple sales channels (Manheim, OVE, direct). The key question centers on CRM functionality and workflow optimization rather than vendor recommendations.
✨ AI Highlights
Matthew Danskin seeks a systematic approach to nurture wholesale buyer relationships by automating vehicle-specific emails to regular and prospective dealers based on their inventory preferences, and asks whether his existing retail CRM (DealerCRM) can be adapted for this B2B wholesale use case. The thread explores whether standard retail CRM tools designed for consumer follow-up can be repurposed for high-volume wholesale dealer outreach across multiple sales channels (Manheim, OVE, direct). The key question centers on CRM functionality and workflow optimization rather than vendor recommendations.
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