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Coolest features in your CRM?

AI Summary

# Summary Mattwatson81 initiates a discussion asking automotive CRM users to share their favorite system features, starting with examples like email read tracking, duplicate lead filtering, embedded video capabilities, and intelligent email templating with similar vehicle recommendations. Jeff Kershner's brief reply humorously cautions against the thread becoming promotional for a specific vendor (VinSolutions). The thread appears designed to crowdsource practical CRM capabilities that deliver genuine business value to dealerships.

mattwatson81

Getting Refreshed
Apr 10, 2009
334
10
First Name
Matt
Since we have a weirdest feature thread, I figured it only made sense to have a coolest feature thread!

So I guess I will start with some!


  • The ability to track when consumers read emails sent from the system and alerts the salespeople.
  • Duplicate and bad lead rejection/reporting which can save a lot of money if you purchase a lot of leads.
  • Easily embed and send videos in an email (vehicle videos, salesperson greetings, video of service department, etc)
  • Create email templates that contain similar vehicles to the one the customer is interested in (some companies charge hundreds of dollars for this one little feature)

What other cool features have you seen?
 

✨ AI Highlights

# Summary Mattwatson81 initiates a discussion asking automotive CRM users to share their favorite system features, starting with examples like email read tracking, duplicate lead filtering, embedded video capabilities, and intelligent email templating with similar vehicle recommendations. Jeff Kershner's brief reply humorously cautions against the thread becoming promotional for a specific vendor (VinSolutions). The thread appears designed to crowdsource practical CRM capabilities that deliver genuine business value to dealerships.

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