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GM approves Conversica virtual assistants

lntelligent Virtual Assistant provider Conversica said on Wednesday that General Motors has approved its Automotive Sales AI Assistant and Automotive Service AI Assistant as in-market retail, or iMR, turnkey products.
www.autoremarketing.com www.autoremarketing.com

Conversica said that with the certification, GM dealers who purchase a Conversica Intelligent Virtual Assistant can receive co-op reimbursement from GM for their investment.
 
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# Summary Automotive professionals share innovative tools for engaging leads and responding to customer inquiries, including AutoiPacket (detailed vehicle information packets), CarFilmApp (personalized video responses), and Quotible (interactive SMS quotes with 88-92% delivery rates). The discussion highlights a recurring challenge: most third-party engagement tools lack native CRM integration, requiring manual workarounds to maintain records. The key insight is that despite integration friction, tools with strong engagement metrics (like AutoiPacket's 60% open rates and Quotible's delivery rates) justify the extra administrative effort.

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