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This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →
If anyone needs help with phone systems or self hosting inside an auto group. I’m more than happy to help another dealer. Or any other computer / networking projects.
Call tracking is key, but one issue I’ve run into is customers using disposable phone numbers. It messes with tracking and follow-ups since those numbers might not work later. Some CRMs struggle with this, making it harder to match previous conversations.
# Summary
Dan Sayer seeks recommendations for a unified phone system across 13 retail and service locations, comparing options like RingCentral, GoTo, TotalCX, and Nextiva paired with call tracking providers (CallRevu, Purplecloud). Key considerations that emerged include: implementation complexity and CRM integration capabilities, the critical importance of understanding state labor laws around BYOD policies and overtime compensation, and innovative approaches like Todd Thompson's intelligent call routing system that matches incoming calls to customer records and simultaneously rings multiple departments. The thread reveals that savings from app-only solutions versus desk phones may be negated by legal compliance costs, and that seamless integration between devices and robust call analytics are essential features for modern dealership operations.