Do you adjust your price for different sites?

[Jim Radogna]

Most states have automotive advertising regulations in addition to the standard federal and state truth in advertising laws. Many state laws require a dealer to sell the vehicle at the lowest advertised price, whether or not the customer is aware of the advertisement.

 

[Jim Radogna]

Most states have regulations that are specific to automotive advertising in addition to the standard federal and state truth in advertising laws. Many of these regulations require that a vehicle must be sold at or below the lowest advertised price regardless of whether the customer is aware of the advertisement. If you have a question about a specific state, feel free to e-mail me at jim@dealercomplianceconsultants.com