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First Response to Internet Leads: The good and the bad

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Daniel Mondello initiates a discussion asking dealers to share and critique their first-response email templates for internet leads, noting that his dealership prioritizes addressing pricing and specification inquiries through a customized template. The thread appears designed to crowdsource best practices for initial lead responses and allow dealers to evaluate different approaches to early customer engagement. The key insight is identifying which first-contact strategies most effectively convert internet leads by balancing responsiveness with relevance to customer questions.

Daniel J. Mondello

Daniel J. Mondello

Boss
Oct 17, 2011
181
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First Name
Dan
#1
Here's Your Chance to Showoff your first response to Internet leads. I'll start with mine.

Since most of our lead generation occurs on our own dealership websites, questions most often are about pricing options or specs. To best accommodate these types of requests here's what I came up with:
VWExample.jpg

What do you guys think about this email template style for a 1-response to Internet leads ?
 
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Daniel Mondello initiates a discussion asking dealers to share and critique their first-response email templates for internet leads, noting that his dealership prioritizes addressing pricing and specification inquiries through a customized template. The thread appears designed to crowdsource best practices for initial lead responses and allow dealers to evaluate different approaches to early customer engagement. The key insight is identifying which first-contact strategies most effectively convert internet leads by balancing responsiveness with relevance to customer questions.

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