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TAKE POLL How Many Leads Per BDC Rep Each Month?

How Many Leads Does Each BDC Rep Handle Per Month?

  • 100

    Votes: 2 15.4%
  • 200

    Votes: 10 76.9%
  • 300

    Votes: 0 0.0%
  • 400

    Votes: 1 7.7%

  • Total voters
    13
  • Poll closed .
None of the above. I assign based on ability to handle them and the talent level involved. Why would I give my "B" players the same number of chances that my "A" players get? You want to get more? Work to become an "A" player. If someone falters during the month, cut them back so that the performers get more opportunity. And if you think this method will generate too much turnover, on average my team of 14 has been with me 3 years apiece and I only had 3 new hires all last year.
 
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✨ AI Highlights

# Summary BDC professionals debate the optimal monthly lead volume per appointment-setter, with responses ranging from 75 to 400 leads depending on dealership structure, lead quality, follow-up duration, and job scope. Key insight: the answer is highly variable because "BDC" lacks industry-wide standardization—some reps only set appointments while others manage leads cradle-to-grave, work multiple channels (phone, chat, email), and assist sales staff, making direct comparisons difficult. Most experienced contributors land in the 100-200 range for fresh leads monthly when prioritizing quality customer interaction and timely follow-up over volume.

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