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This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →
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Guest Poster posted the thread Achieving Excellence at your Dealership in Off Topic & Everything Else.
How do some dealers over achieve while others just plod along and settle for mediocrity?
I often ask myself this question as I monitor...
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Ryan G replied to the thread Rob Fontano - Congratulations on the Cover Story for Digital Dealer Magazine.
Rob you truly do set a high standard for what automotive professionals can aspire to. You know how to let people do their thing and...
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Kevin Frye replied to the thread Rob Fontano - Congratulations on the Cover Story for Digital Dealer Magazine.
I was very happy to see Rob get the cover - WELL DESERVED! Thanks for all of your contributions to our industry Rob!
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Alex Snyder (blog) replied to the thread Rob Fontano - Congratulations on the Cover Story for Digital Dealer Magazine.
Congratulations Rob!
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Jerry Thibea replied to the thread Rob Fontano - Congratulations on the Cover Story for Digital Dealer Magazine.
Congrats Ron!
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Mertie replied to the thread elead CRM.com New Website Goes Live.
I work as a Csr in the call center and I must say it is really ridiculous how they make us call customers with 1001 questions. People...
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D. Rawls replied to the thread elead CRM.com New Website Goes Live.
Congratson the new website, Champion...it definitely give eLead CRM an updated look that can be appreciated by clients and prospects...
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bpulseadmin posted the thread elead CRM.com New Website Goes Live in Automotive News, Press Releases, and Events.
DALLAS--Industry leading automotive CRM and marketing provider, eLEAD CRM, has unveiled a new corporate Web site, eLEADCRM.com...
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@patrickelverum replied to the thread Dealership Call Tracking Study: Three Lessons for 2011.
Brian, You are right on point. Off topic, I saw some information on the upcoming Digital Marketing Strategies Conference. Good stuff.
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@patrickelverum replied to the thread Dealership Call Tracking Study: Three Lessons for 2011.
Great point Jerry. It is suprising how much time and effort goes into ensuring that the showroom floor, sales lot, and customer facing...
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Jerry Thibea replied to the thread Dealership Call Tracking Study: Three Lessons for 2011.
Patrick,
Great article! Of course you've only uncovered the tip of the iceberg. The meat of the iceberg is what happens once a...
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@theonlytgotti replied to the thread Dealership Call Tracking Study: Three Lessons for 2011.
All these things lead me to similar conclusions. The ABC's are still the ABC's however the way in which we communicate the ABC's are now...
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@theonlytgotti replied to the thread Dealership Call Tracking Study: Three Lessons for 2011.
Patrick! Good Shot Bro.
I love good data driven analyses'
Brian says "call tracking education and strategies are so important for...
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@dealerrefresh replied to the thread Dealership Call Tracking Study: Three Lessons for 2011.
Patrick, great post. Thanks!
After looking at call tracking for 2 years with a large dealer group, I can attest that from what I was...
chip@callrevu.com replied to the thread Dealership Call Tracking Study: Three Lessons for 2011.
Patrick,
Thanks for helping to keep the focus on one of the most critical arenas of profitability. You drive it home with your...
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Alex Snyder (blog) replied to the thread Dealership Call Tracking Study: Three Lessons for 2011.
Now that I'm looking at the analytics of thousands of dealers I'm seeing a lot of these same things Patrick. You're absolutely right...
Brian Pasch replied to the thread Dealership Call Tracking Study: Three Lessons for 2011.
Patrick, great article and thank you for sharing this data. I firmly believe that call tracking education and strategies are so...
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Guest Poster posted the thread Dealership Call Tracking Study: Three Lessons for 2011 in Websites, SEO, SEM, Display, Social, Marketing.
Do car dealerships really know how their advertising dollars are performing?
For an industry that spends as much as it does in...
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@thedealergeek replied to the thread Animoto’s Call to Action feature for Your Dealer Videos.
Joe,
I thought you'd like that. The only drawback is that you have to use the Animoto code to get that "Call to Action" feature. I'm...
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Joe Pistell replied to the thread Animoto’s Call to Action feature for Your Dealer Videos.
oooo... we're closing in on Video Conversions Ryan! Good heads up!
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@thedealergeek replied to the thread Animoto’s Call to Action feature for Your Dealer Videos.
Thanks Jerry!! Jing still is a weekly tool I use. Cheap too.
Jeff can take this down if he wants but here is my affiliate link if you...
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Jerry Thibea replied to the thread Animoto’s Call to Action feature for Your Dealer Videos.
You've come a long way Ryan! I remember when I taught you Jing. Good Job!
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Bruce (blog) replied to the thread Animoto’s Call to Action feature for Your Dealer Videos.
Jeff, rereading my post, it does look like I was "pimping" our product and post. I apologize. Please don't mistake my enthusiasm for...
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@thedealergeek replied to the thread Animoto’s Call to Action feature for Your Dealer Videos.
If any dealers add these "call to action" videos on their website to push traffic to specials, aged inventory, service appt , Please be...
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@thedealergeek replied to the thread Animoto’s Call to Action feature for Your Dealer Videos.
I know Joe was a big fan of that track.