• This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →
  • L
    Larry Bruce replied to the thread The Evolution of an Automotive Customer.
    Jerry first you assume this is an evolutionary process you control, you don't. These are channels you must give the customer, and you...
  • A
    Alex Snyder (blog) replied to the thread The Evolution of an Automotive Customer.
    Right on Jerry! I especially like this part: "Those of you just giving out prices are not even selling the value of your product or...
  • G
    People generally don’t just wake up in the morning and say, “I think I am going to buy a car today.” Sure most of us would love a new...
    • customer_contact_evolution.jpg
  • J
    I couldn't agree more with your points on dealers needing "Third party assistance" in order to increase ROI as well as long term...
  • Brian Pasch
    Rob Excellent commentary and it reinforces the point of the article. Dealers need to be more aware of the marketing processes that are...
  • R
    Rob Fontano (blog) replied to the thread Third Party Lead Sources Compliment Automotive SEO Strategies.
    Every aspect of a dealer’s business plan should be a balanced attack. Third party lead providers are not the enemy; many of them are the...
  • G
    As an outspoken advocate for digital marketing education for car dealers, I often find myself captivated by the continuously changing...
    • SEO-origins-third-parties.gif
  • B
    Cincinnati, OH, September 7, 2010 -- OneCommand (www.onecommand.com), the nation’s leader in preference-based, automated, multi-channel...
  • B
    Autobase, Inc., the premier provider in automotive CRM for auto dealers nationwide, and a division of Dominion Dealer Solutions, today...
  • B
    Award winners selected exclusively by dealers; awards presented at DrivingSales Executive Summit Salt Lake City, UT (PRWEB) September...
  • B
    110 Percent Increase in Customer Base Indicates Auto Dealers’ Return to Diversified Lead Mix FORT LAUDERDALE, Florida – September 7...
  • B
    SELIG TECHNOLOGIES LAUNCHES INDUSTRY'S FASTEST AND MOST COMPREHENSIVE REAL-TIME VEHICLE APPRAISAL DEVICE CHARLESTON, S.C., (August 10...
  • J
    Joe Pistell replied to the thread Autotrader PURCHASED vAuto.
    If its $200 mill paid, it sounds like a lot, but is it? Lets pull out the crystal ball and plug in some numbers (aka Uncle Joe's best...
  • R
    Richard Valenta (blog) replied to the thread Autotrader PURCHASED vAuto.
    I'm with Sean. AutoTrader made a great decision buying vAuto.
  • S
    sean wolfington replied to the thread Autotrader PURCHASED vAuto.
    Well said Dale. To AutoTrader's credit, they have done a very good job dominating the online used vehicle market and they made a great...
  • J
    Joe Pistell replied to the thread Autotrader PURCHASED vAuto.
    FYI, Dale Blog has more insight into the sale. Dale's replies are noteworthy: IT'S TRUE! - Dale Pollak
  • D
    To all, I would just like to thank you for both the support and the concern expressed here. I’d like to share a few thoughts with all...
  • S
    Steve Sulgrove replied to the thread Autotrader PURCHASED vAuto.
    What a sad day for the car business. vAuto is one of the few tools out there that brings true value to dealers. I know Dale is a really...
  • J
    jfriday replied to the thread Autotrader PURCHASED vAuto.
    Dale is an extremely smart businessman. This acquisition will give the VAuto engine unlimited access to retail data, however, I do have...
  • A
    Alex Snyder (blog) replied to the thread Autotrader PURCHASED vAuto.
    Congratulations Dale! Autotrader is definitely getting a great product and fantastic additions to their staff. Everyone I ever worked...
  • D
    Dave Johnson replied to the thread Autotrader PURCHASED vAuto.
    Great deal for Dale (no doubt) but with more and more similar tools popping up each and every day I doubt AT is going to benefit as...
  • J
    Jay replied to the thread Autotrader PURCHASED vAuto.
    Good job Dale. Now in the next months we're gonna have to buy banner ads for our Stocking Tool! "BUT EVERY OTHER DEALERS DOING IT."
  • M
    MK replied to the thread Why Don’t They Want to Learn?.
    Mike, Great article my friend. I have to say, I remember you coming to the dealership I was at somewhere between 1998 and 2000 and I...
  • Mike Whitty
    Sorry for the delay. My internet is down and I've had to use dial-up for the last several days. Apathy is such a great word that...
  • J
    Joe Pistell replied to the thread Why Don’t They Want to Learn?.
    Mike, were are ya? We're stirring the pot out here over your rant, any thoughts?
  • Filter