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  • P
    Good timing with this article. I just stumbled upon Foursquare a couple weeks ago; this app can also be actively used by sales...
  • S
    I provided our customers with a list of many of the top review sites. They could submit a review to as many as they wished....adding a...
  • S
    I did a handout/mailer that suggested some top sites: Google Maps, Local.com, Citysearch, Yahoo Local, Yellowpages.com, etc. The beauty...
  • A
    Steve - how many review sites are there? I can think of 30 that just belong to local radio stations, TV networks, and newspapers in my...
  • S
    Alex wrote: "It is just impossible to get your happy customers to write positive reviews on every review site."...
  • A
    Glad you brought this up Jeff. It is a bigger deal than anyone is giving these kinds of things credit for. I have to commend...
  • L
    lfinney replied to the thread eLead Reports a Record Year - PR.
    Well, I will say I have spent my last three days with the Elead install as a new client. We bit the bullet and decide to change CRM...
  • B
    Industry Leading Automotive CRM Provider Attributes Record Growth to Product Enhancements, Key Personnel Additions and Impressive Dealer...
  • B
    Former AutoMart executive to join leading provider of live chat for car dealers ATLANTA, GA – January 20, 2010 – Contact At Once!, LLC...
  • D
    Sounds Good Steve; As recently as mid-December I had the fate of joining the ranks of your previous employer. The idea that the...
  • S
    I think that Dealer Principles just try to get a scope of what is going on without really digging too deep. They figure since they are...
  • C
    As a GSM it was never my first choice to be an Internet Manager. However I do like to feed my family, so I figured it was make the...
  • J
    Skip - Send your dealer principal and GM a link to the NCM seminars Steve is writing about. Of course, if they don't get off their rear...
  • S
    Funny reading this makes me think of what I go through daily with upper level and junior (deskmen) managers and the lack of motivation...
  • A
    Nice article Steve! I would like to reiterate the point about not keeping information to one's self. There are certain things I don't...
  • T
    It is not easy to manage a company. It is even more difficult to promote a business especially when there is stiff competition. That is...
  • D
    I wish the knowledge gap stopped at the GM or principal level, but it permeates the corporate offices of large dealer groups too.
  • M
    The thread title made me chuckle a bit. I'm actually doing some work for another GM in our company and he's pretty clueless. As are...
  • G
    Running from Training? Just as some top athletes train by running, many senior managers in the automotive industry run from training...
    • dealer_technology_training.jpg
  • C
    Chris in Buffalo replied to the thread Doing Twitter the Wrong Way.
    I agree that Twitter is a side-note within our marketing strategy we should not ignore. And since it takes so little time to attend to...
  • Wei Yang
    Wei Yang replied to the thread Doing Twitter the Wrong Way.
    There are a number of ways dealers aren't doing Twitter or social media correctly. How many dealerships have you seen redesign their...
  • K
    Kevin Frye replied to the thread Doing Twitter the Wrong Way.
    Both are great comments - but has Twitter really helped you sell more cars or create more service RO's? Really??? Yes, we do Twitter...
  • Eric Miltsch
    Eric Miltsch replied to the thread Doing Twitter the Wrong Way.
    @Jeff - thanks for reposting Amit's original; should serve as a gentle nudge for many. @Stan - Twitter as a brand may be a fad, however...
  • W
    Wendy S replied to the thread Doing Twitter the Wrong Way.
    Twitter as well as other social media is now a necessary evil. For every dealer that does not use Twitter to reach out to potential...
  • S
    SMStan replied to the thread Doing Twitter the Wrong Way.
    Twitter is one big electronic Macarena. It is a glorified email listserv. It is a broadcast media channel in an age where we have too...
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