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Guy Manasse replied to the thread Why hasn't CRM sold me more cars?.
In regards to stats, I was trying to be conservative on the numbers, thank you John & Jerry for jumping in. I think if you are in a...
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LarryBruce replied to the thread Why hasn't CRM sold me more cars?.
@John,
John in this context by "hype" I meant the obsession the industry seem to have with social media. Not a bad thing in fact I used...
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LarryBruce replied to the thread Why hasn't CRM sold me more cars?.
@Mitchell
Seems like every post I read lately has something to do with social media. In fact most of my posts lately have been about...
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lightnup replied to the thread Why hasn't CRM sold me more cars?.
Thanks John. I probably misinterpreted the use of the term "touch you," thinking Guy meant "contact" rather than exposure to the...
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UpShift Digital replied to the thread Why hasn't CRM sold me more cars?.
Again, phone, Internet and walk-in traffic is NOT mutually exclusive. Internet should account for 80+/-% of all your traffic, walkin...
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Jerry Thibeau (blog) replied to the thread Why hasn't CRM sold me more cars?.
Alex, Great article. One could write a book on CRM and you've certainly nailed some of the better chapters. This would be a great...
Mitchell Brenner replied to the thread Why hasn't CRM sold me more cars?.
First off, we have the best pay plan of all Acura dealers in our region so we don't "Nickle and Dime". Secondly, when I was a...
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UpShift Digital replied to the thread Why hasn't CRM sold me more cars?.
And 60% is a low number - it is actually over 80% that will touch you by Internet alone.
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UpShift Digital replied to the thread Why hasn't CRM sold me more cars?.
There are a lot of stats out there, and if no one comes back with any I will dig some up for you. BIG key to remember - touching you by...
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lightnup replied to the thread Why hasn't CRM sold me more cars?.
Guy wrote: "Over 60% of all your buisness will touch you by phone or Internet."
Guy, can you please provide the study or documentation...
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lightnup replied to the thread Why hasn't CRM sold me more cars?.
@Mitch
Perhaps two of your 2010 New Year Resolutions should be to, 1.)develop a better attitude toward your sales staff and, 2.)have...
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Guy Manasse replied to the thread Why hasn't CRM sold me more cars?.
Speaking on both sides of the fence, Dealers and Vendors have a responsibility to making the processes effective. And Alex consolidating...
Mitchell Brenner replied to the thread Why hasn't CRM sold me more cars?.
Boy it was early when I first wrote this.
Larry,
What this post has to do with Social Media I have no idea so why would anyone bring...
Mitchell Brenner replied to the thread Why hasn't CRM sold me more cars?.
I think everyone is living in some kind of dream world. Salespeople are inherently lazy and if left to their own devises would never...
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UpShift Digital replied to the thread Why hasn't CRM sold me more cars?.
Social Media is an entirely other topic, and it is not "hype" that can be ignored. It's not 1984, and marketing a dealership or selling...
Mitchell Brenner replied to the thread Why hasn't CRM sold me more cars?.
Larry,
What this post has to do with Social Media I have no idea so why anyone would anyone bring it up?
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LarryBruce replied to the thread Why hasn't CRM sold me more cars?.
Very glad to see so many still focused on what get the job done and not side tracked with all the social media hype.
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Skip Shakely replied to the thread Why hasn't CRM sold me more cars?.
Great article Alex and very timely considering all that changes in this business.I agree that smart use of a CRM will help in selling...
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UpShift Digital replied to the thread Why hasn't CRM sold me more cars?.
The biggest problems is that dealers expect CRM tools to sell vehicles for them. CRM tools don't sell cars, people do, but CRM DO make...
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Craig Belowski replied to the thread Why hasn't CRM sold me more cars?.
Ray,
Although I agree customers remember the experience... I believe this earns you the right to create and manage that relationship...
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Ray Fenster replied to the thread Why hasn't CRM sold me more cars?.
The next generation requires customer experience management, (CEM). In 2010 those that focus on CRM as a process will fail, customers...
Mitchell Brenner replied to the thread Why hasn't CRM sold me more cars?.
This was a great article and couldn't be more timely. We are switching CRM's to Vin Solutions January 15th and I've been setting up...
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Craig Belowski replied to the thread Why hasn't CRM sold me more cars?.
Alex,
Nice work. Our CRM is the heart of our process as well as our marketing. The best part about it is I get to turn down marketing...
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LarryBruce replied to the thread Why hasn't CRM sold me more cars?.
Alex,
Great post! You certainly answered the question if not in a round a bout way. The fact is that the CRM process when used sells...
Alex Snyder posted the thread Why hasn't CRM sold me more cars? in CRM, ILM, Chat, Desking, Emails, Phone, SMS.
All of my DealerRefresh articles are inspired by something I have come across recently. This one is certainly no exception. As most...
