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  • J
    Oh, and by the way -- ATC doesn't "control" any inventory -- the dealers do.
  • J
    Kool-aid, Obviously, based on your comments you do not know how the Comscore data is generated. You are exactly the problem with AT --...
  • K
    I forgot to mention...Most consnumers appraise their trade or research at KBB.com, Edmunds.com, or NADA.com before they go into the...
  • K
    John B...Let's see...Cars.com averaged 8 million unique visitors per month in 2007. Leap forward to 2009 and according to the latest...
  • J
    Jim, I liked your comments however Cars.com is not a "distant second" in reality. Here's why... AT likes to use traffic sites like...
  • J
    Mike, Keep spewing that nonsense about "a limited number of Partnerships available in a DMA". You drank the Kool-aid. A District...
  • G
    Before you guys spend big money with ATC or Cars.com, make sure you are tracking the ACTUAL independent leads generated from these guys...
  • J
    Like it or not, it's the age of the internet. And from the venom spilled here by a some crying sour grapes because the price they paid...
  • M
    John B The bottom line is why is there a Premium section? Because dealers asked for it. How many times do you think a dealer has said...
  • J
    Mike, Your comparison to newspaper placement is exactly the problem with AT. AT is an internet site trying structure itself like a...
  • J
    meant to say above “...in order to pre-prepare IN ADVANCE and utilise forward planning… ”
  • J
    At the end of the day, there's a paradigm shift of the strategic staircase; to reverse wrongsiding the demographic by leveraging talents...
  • M
    As to the selling of positioning on ATC. All media does it. Radio and Television charge more for prime time spots. The newspaper gives...
  • J
    ... meant to say above "This is why you really DON'T see your AT rep until cancellation time"...
  • J
    As a former AT employee, it is not surprising that you did not get the service you needed after the sale at AT. It was never the focus...
  • M
    Wow; as a new ATC Ad consultant; all this pent up venom really surprised me. I've been with ATC since June 08. Prior to that it was five...
  • J
    Soon, when it's too late, you'll see what I'm talking about. I'll let all of you find out for yourselves. For years, no one at the SEC...
  • T
    Joe-- Lay off of David Metter. He didn't drink too much of the Kool-Aid. If you're familiar at all with the Mile One Group, you'd know...
  • J
    Oh yea, the Kool-Aid flows freely and all are required to overindulge; same as with the HEAVY drinking, high fiving and back stab... er...
  • B
    Trader Hokie- Yes, the same. Alpha Dominator..... On top of the $6500 or so we pay as a partner an additional $3000/mo. That is for one...
  • T
    One more thing… I hate to put it this way, but ATC IS a necessary evil for dealers everywhere. It’s not their fault, they just built...
  • T
    Bill-- What's the Dominator package? Is it that big orange ad at the top of the page? With the banner in the middle of the page, and...
  • T
    One more thing… I hate to put it this way, but ATC IS a necessary evil for dealers everywhere. It’s not their fault, they just built...
  • T
    Ok. So I've decided to put my two cents in here. I've been lurking around here too, and have been reading a lot of the same stuff on a...
  • S
    David, Please keep doing guest posts they are interesting and I want you to know that I am a big fan. Keep up the good work...
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