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  • J
    Jennifer Schrader (blog) replied to the thread Hiring a Full-Time SEO and Internet Marketing Manager for your Dealership.
    Mike & Pete - I Totally Agree!!! Being on the same level then everyone succeeds!
  • P
    Billy said.."IMO, a top-notch eCommerce Director should be at a level of compensation relative to the GSM and/or F&I Director."...
  • M
    I agree that ISM/BDC Managers are in full gear. Having some help would be nice. I guess it really depends on the dealership. However...
  • J
    Jennifer Schrader (blog) replied to the thread Hiring a Full-Time SEO and Internet Marketing Manager for your Dealership.
    Nice Photo...! Is that you Jeff on a bad day? JOKING!! Looks like someone’s nightmare! Ok. Finding the right person for that...
  • D
    @Matt Watson Your points about finding talent are valid; it's tough finding good talent regardless of where you are (dealership, agency...
  • T
    That picture has me more than speechless. I swear that's a picture of me in high school, 45 years ago. Oh my GOD, am I that old?
  • B
    For various reasons, I've replied to Joe's response via email. Should anyone else like to have the answers to Joe's questions, please...
  • J
    Billy, Must be a great new site. Share the URL with everyone, I am excited to see this! 1). Was there a new GM, GSM or UC manager...
  • K
    Uh... wow... I still can't get past this picture you posted Jeff, I'm speechless for once...
  • B
    Joe, I'll let the first comment in your reply go. Things like that are better left to more qualified individuals. Marketing, however...
  • J
    Billy, I must have caught you with some concepts that you haven’t wrestled with before. You wrote: ***While I do agree that inventory...
  • M
    It all comes down to having the right people with the right talents. And with high turnover in the industry, how long will you have them...
  • B
    Gregg, What most dealers do not understand is that on average, you can produce better results spending $30k on internet marketing...
  • B
    Great comments Joe. While I do agree that inventory obviously does play a part, there are several factors that are just as important if...
  • J
    There are few people on our planet that can speak more authoritatively on this topic than your ol' pal Joe here... So here it comes...
  • G
    Virtually every dealer in the country is in need of somebody to handle e-marketing. Too often, this function is treated as a side show...
  • B
    Before taking an offer I couldn't refuse, until 3 weeks ago I was one of these in-house eCommerce/Marketing Directors. My background...
  • D
    Are you thinking about bringing someone into your dealership full-time for online marketing initiatives? If you aren’t, maybe you...
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  • R
    Rednumbat is a horrible engine. I just typed in G8 and it pulled up to "stock images" without pricing or location.
  • J
    I guess they didn't make it to sold but instead just closed up. Another bold and cocky move since many areas were very profitable. Print...
  • S
    All I can say is, try to find the perfect vehicle on autotrader and also see how long it takes to submit a request, now try the same...
  • J
    Used to be a good company. Got cocky and arrogant, and started treating employees like trash, even ones who had been employed there for...
  • J
    What's unfortunate is that automart.com just went through a big round of layoffs and will probably be sold soon. Tough times.
  • B
    Image With AutoTrader.com and Cox AutoTrader/AutoMart, Cox Auto Trader now provides a total solution for car buyers and sellers...
  • andwrig
    Jose Antonio Vargas breaks down some monumental numbers. 13 million e-mail addresses. $500 million raised online. 6.5 million...
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