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Cobalt posted the thread Eye Candy…How Stock Photos Can Kill a Vehicle’s Love Life in Websites, SEO, SEM, Display, Social, Marketing.
//www.ispot.tv/share/7dwH
“Hey Chief – eyes on your own paper, okay?”
If you’ve laughed at the Sears Optical TV spot where the...
ben.anderson posted the thread Apple CarPlay, Google, and the Future of in-car Technology in Automotive News, Press Releases, and Events.
The era of connected cars is officially well underway. Automotive and technology giants recently announced substantial partnerships that...
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Jerry Petrotto posted the thread Should ROI Principles Dictate Your SEO Spend? in Websites, SEO, SEM, Display, Social, Marketing.
Let's give Jerry a warm welcome for his first contribution in article format here on DealerRefresh. I've know Jerry for sometime now...
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Gary Marcotte posted the thread Market Supply to Scarcity - Understanding Demand in Off Topic & Everything Else.
Since it’s introduction in 1948, more than 28 million F-Series truckshave been sold and the F-150 is consistently one of the most...
Stephen Jackson posted the thread Turns Out Facebook Advertising Is A Big Lie in Websites, SEO, SEM, Display, Social, Marketing.
If you follow the "other" industry forums, there's a good chance you've read one of Mr. Stephen Jackson's many enthralling articles. I...
JD Rucker posted the thread Your Social Media MUST Be Yours and Yours Alone in Off Topic & Everything Else.
If there's one thing that I absolutely cannot stand in the automotive digital marketing world, it's the demand to make everything...
johncolban posted the thread Watch these Three Dealers Use Video To Help Sell More Cars in CRM, ILM, Chat, Desking, Emails, Phone, SMS.
Dealerships all over are using videos as a way to wow prospects and customers. And why not?
Statistics show that, after watching a...
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Jessica Ruth posted the thread Your Digital Marketing Expert's last job was at McDonald's in Off Topic & Everything Else.
Latest HOT Discussion in the Forum
Your "Digital Marketing Expert's" Last Job Was at McDonalds
I enjoy this industry, I really do! I...
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Jessica Ruth posted the thread Technology Specialist: Your Dealerships Next New Hire in Automotive News, Press Releases, and Events.
Last Friday I posted a thread in the forums about this, but I think it could use a deeper dive.
With the rate that technology is...
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Sean Peoples (blog) posted the thread 5 Principles to Rock your Online Reputation and Win more Customers in Websites, SEO, SEM, Display, Social, Marketing.
Not long ago I was on the phone with Sean Peoples, VP of Sales for CarGurus. I've known Sean for some time now and there's never a dull...
Aaron Wirtz posted the thread The Social Media Overview Effect in Websites, SEO, SEM, Display, Social, Marketing.
When astronauts look down on our beautiful, fragile planet, they often experience the “Overview Effect,” in which previously held...
ben.anderson posted the thread 2013 Mobile Year in Review in Automotive News, Press Releases, and Events.
Research On Mobile Greatly Influences Purchases
Research shows search is driving conversions and triggering consumer actions. These...
Alex Snyder replied to the thread Promoted Article Dealerships should not have to choose between integration and independence.
I had some recent transactions from afar, and I was surprised the dealerships still wanted a credit card number over the phone. Even...
Eric Miltsch posted the thread 6 Predictions That Will Impact Automotive Retailing in 2014 in Websites, SEO, SEM, Display, Social, Marketing.
Every year I like to have some fun imaging what's in store with the future of large scale marketing and technology trends and how it may...
kevinfrye posted the thread Dealer ThinkTank Review 2013 with Kevin Frye in Automotive News, Press Releases, and Events.
Is this a Dealer ThinkTank?
I have seen an M1 Abrams tank while serving in Desert Storm, but never a Dealer ThinkTank, so when I heard...
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bpulseadmin posted the thread Contact At Once! Buys Outsell's Chat Business in Automotive News, Press Releases, and Events.
Minneapolis, MN and Alpharetta, GA – December 11, 2013 – Outsell (www.outsell.com) and Contact at Once! announced today that Contact At...
Demo to Write-Up to Close or Appointment to Show to Close?
I’m on a quest.
I thought this was a simple quest – but I’m in danger of...
MikeHaeg posted the thread The Most Important Page on Your Dealership Website in Off Topic & Everything Else.
I’ve always considered a dealership’s home page to be the most critical page on the site. It makes sense right? Most people enter on...
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Guest Poster posted the thread Google Introduces Their New Review Monitoring System in Websites, SEO, SEM, Display, Social, Marketing.
Latest HOT Discussion in the Forum
Blumenthal Reports - Google Introduces Review Monitoring System
Mike Blumenthal (the KING of...
JD Rucker posted the thread Social Media Can (and should) Be a Business Driver in Websites, SEO, SEM, Display, Social, Marketing.
This is part 2 in a 4 part series about automotive social media strategies that are emerging to help car dealers get true benefit...
malinda.terreri posted the thread 5 Ways to Get Your Email Ready for the Holidays in Automotive News, Press Releases, and Events.
Are Your Dealers Holiday Email Campaigns READY?
Yep, it's soon going to be that time of year when online retailers start flooding your...
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BillSimmons replied to the thread Brands Expected to Respond to Tweets in One Hour.
Great post Jessica. In a case like this, I highly recommend the Mention app. I am notified as soon as a tweet is posted containing our...
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JessicaRuth (blog) replied to the thread Brands Expected to Respond to Tweets in One Hour.
KevinFrye I agree with you. Unless there is a dedicated person managing social media I can see this being difficult to attack.
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KevinFrye (blog) replied to the thread Brands Expected to Respond to Tweets in One Hour.
First - CONGRATS on your Spartan Race, that is awesome :) I cannot agree more with this piece, however the cynical side of me says that...
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Jessica Ruth posted the thread Brands Expected to Respond to Tweets in One Hour in Automotive News, Press Releases, and Events.
This past weekend I ran Spartan Race, a three-mile obstacle run in Milwaukee, WI. While anxiously waiting for the race I was thinking...