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  • Y
    Your Professor replied to the thread AutoTrader.com Pricing???.
    It's a shame that far too many dealerships are more concerned with finding sales and service opportunities through 3rd party sources...
  • A
    Alex Snyder (blog) replied to the thread AutoTrader.com Pricing???.
    Erica - you crack me up!
  • E
    esietsma replied to the thread AutoTrader.com Pricing???.
    Can we please discuss how hilarious the graphic on this post is? Alex, where in the world did you find it - it is PERFECT! That might...
  • S
    shopper replied to the thread AutoTrader.com Pricing???.
    Yourprofessor, your post is spot on! Why do so many dealers' websites treat inventory like a red headed stepchild? Dealers need to look...
  • M
    Mary replied to the thread AutoTrader.com Pricing???.
    Tranferring risk to the Rep is the best way to put it. It appears they are in the midst of a hiring frenzy. The turnover after the...
  • J
    Joe Pistell replied to the thread AutoTrader.com Pricing???.
    "Do you realize that their new pay plan is based on procuring new business almost exclusively? They get nothing for RETAINING that...
  • J
    Jennifer Schrader (blog) replied to the thread AutoTrader.com Pricing???.
    It is amazing how much is spent on AutoTrader. I used them in the used car business and it paid off in the long run. But that was 2...
  • R
    Realistic replied to the thread AutoTrader.com Pricing???.
    "Do you realize that their new pay plan is based on procuring new business almost exclusively? They get nothing for RETAINING that...
  • Y
    Your Professor replied to the thread AutoTrader.com Pricing???.
    The most unfortunate part of this lengthly thread is that a majority of dealerships don't understand what they are doing by...
  • A
    Alex Snyder (blog) replied to the thread AutoTrader.com Pricing???.
    AutoTrader.com is reading this thread on all levels. If you want to have a voice, post a comment. I don't know what changes may or may...
  • C
    Chris Hawley replied to the thread AutoTrader.com Pricing???.
    I will weigh in on this as well. As the decision maker for which third party companies we use and ultimately the person who is...
  • A
    Alex Snyder (blog) replied to the thread AutoTrader.com Pricing???.
    That's interesting Eric. I have a meeting with my AutoTrader.com rep in about 10 minutes. BRB.
  • E
    Eric Deising replied to the thread AutoTrader.com Pricing???.
    Simple solution-don't pay the increase. My Autotrader rep socked me with an annual renewal for $450 more per month than the previous...
  • J
    Joe Pistell replied to the thread AutoTrader.com Pricing???.
    800 new staff? hmm....400 in Atlanta (support, admin, techs, execs) hmm.... 400 in rest of usa has to be outside sales force. That's...
  • M
    Mike D. replied to the thread AutoTrader.com Pricing???.
    "There's an explosion of interest in online shopping," Perry said. The only thing I've seen "exploding" from autotrader is the monthly...
  • K
    Kenn Barr replied to the thread AutoTrader.com Pricing???.
    Tim you're right they do read threads like this but will they realistically listen to their dealers this time around? I don't believe...
  • T
    Tim Morris replied to the thread AutoTrader.com Pricing???.
    T.J.: By making the comment "Big Deal," I was not at all insinuating that the DealerRefresh resource is a waste of time. Far from it...
  • B
    Blanchard replied to the thread AutoTrader.com Pricing???.
    They'll need to hire at least 1000 because 200 of the folks already there will be out the revolving door by then. They have turnover...
  • T
    T.J. replied to the thread AutoTrader.com Pricing???.
    I have google alerts set up for many things I want to keep track of. Here is one that just hit. Link...
  • A
    Alex Snyder (blog) replied to the thread AutoTrader.com Pricing???.
    Erica, I'm ready to take your challenge. We just had a meeting about how our past and present ROI with AutoTrader stacked up, based on...
  • E
    esietsma replied to the thread AutoTrader.com Pricing???.
    Phew....what a post and comments! I just spent a good 45 minutes scrolling through and reading everything! (Just don't tell my boss!)...
  • J
    Jake replied to the thread AutoTrader.com Pricing???.
    Along the same lines as TJ "Long story short: AutoTrader knows that the worst thing to happen to them from their rate hikes is that a...
  • F
    Frank S replied to the thread AutoTrader.com Pricing???.
    As I mentioned earlier, imagine if Google improved the Base site features, pushed it out of Beta phase and actually decided to market &...
  • E
    EK replied to the thread AutoTrader.com Pricing???.
    If you think AT has more of an audience that Google does, you are sorely mistaken. I work for a dealership website company and I can...
  • T
    Ted Greene replied to the thread AutoTrader.com Pricing???.
    I agree and have also made other dealerships we have relationships with aware of this thread. Alot of dealers I've spoken with in the...
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