• This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →
  • A
    Jeff, I've never trusted external vendors' numbers because I can't hold them to my own standards. When I'm not the one taking the...
  • umer.autojini
    I might be wrong on the cars.com juniper networks... it might be Shortel Inc. As there parent company (Classified Ventures, LLC) signed...
  • umer.autojini
    Mitch the ideas is to not replace the 800 number... but just have that 800 number ring at another number... (simply call forwarding)...
  • M
    Umer said: "Hmm... why not have all calls from AutoTrader, Cars.com, Ebay Local go to your number with Whoscalling and have whoscalling...
  • umer.autojini
    I would say AutoTrader and Cars.com for sure... may be eBay Local... some do outstanding with eBay and some not that well.
  • C
    Thanks, Jeff. Makes more sense now. I agree with Umer--you need to get leads into the call tracking funnel as early as possible.
  • R
    Of all the 9 different lead providers you use. Which would you recommend and which would not?? I am new to internet managment and kind...
  • umer.autojini
    Hmm... why not have all calls from AutoTrader, Cars.com, Ebay Local go to your number with Whoscalling and have whoscalling send it over...
  • C
    Jeff, in your Digital Dealer interview (very next blog post), you said.. "I end every vehicle description with our phone number; these...
  • M
    Multichannel Musings replied to the thread Taking inventory of your dealer advertising tracking phone numbers..
    What happens when your call tracking numbers don't work? Your customers become very unhappy, and their business with you comes to a...
  • G
    I am surprised that no one has created a software system for dealers so they can login to all their “numbers”. I’m sure someone reading...
  • C
    I think the main problem in our industry concerning analytics is the interpretation and implementation of change based on these results...
  • umer.autojini
    The stats varying across different tracking programs is very normal. You will see different numbers between server log analysis tools...
  • B
    Ben Murphy replied to the thread Traffic Tracking Online - who do you trust?.
    I think there are 3 big factors at play: 1) Laziness vs. Complexity = Complexity Wins. People screw up all the time setting up...
  • J
    Jake replied to the thread Traffic Tracking Online - who do you trust?.
    Let me preface this comment by saying I've always been one to educate dealers/IM's that stats are extremely important and one of the...
  • C
    Corey Salzano replied to the thread Traffic Tracking Online - who do you trust?.
    Server logs are the way to go. There's no replacement for a statistics package installed on the server that processes the log files to...
  • Alex Snyder
    It is scary to think that the dealer group I work for has been with 4 different site vendors, 5 different SEM vendors, 2 different SEO...
  • B
    Brian T in Etown replied to the thread Are our manufacturers worse than we are?.
    Cindy at Dealer.com mentioned that when I spoke to her on Friday. I will be in touch with you shortly. Thanks for taking the time to...
  • A
    Alex Snyder (blog) replied to the thread Are our manufacturers worse than we are?.
    Brian, My email address is axsnyder @ Checkeredflag dot com - I'm more than happy to discuss Dealer.com with you. How's the young...
  • B
    Brian T in Etown replied to the thread Are our manufacturers worse than we are?.
    @alex Just curious who your account manager is over at dealer.com. I really like your website and I am curious how you went about...
  • J
    Joe Pistell replied to the thread Are our manufacturers worse than we are?.
    Lindsey, I totally agree, the last thing I wanted was to look like every other competitor. We're 80% done with...
  • L
    Lindsey replied to the thread Are our manufacturers worse than we are?.
    What I don't understand is why the manufacturer forces us to use vendors for our dealer websites that use Flash and Frames and are not...
  • D
    Donny Beckman replied to the thread Are our manufacturers worse than we are?.
    Ah yes, The mfg.Crm tool. What always amazes me is when they start to present this tool they always go to the dealer principal with...
  • A
    Alex Snyder (blog) replied to the thread Are our manufacturers worse than we are?.
    Mitch, You're probably correct, but I think the Automotive Dealers of today have at least accepted the Internet is not going anywhere...
  • J
    Joe Pistell replied to the thread Are our manufacturers worse than we are?.
    Ahhh... Mitch, Whointhehell writes your blog? Wow, if it's you, you're in wrong biz! Let's can that and re-sell it! Kudos, Joe
  • Filter