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All Digital vs. All Traditional

Kevin McKillop

Rust & Dust
Jul 25, 2012
28
9
First Name
Kevin
I'm hoping someone here would recall an article that covered the results of a dealership within a large AG where they did a test between going all digital, vs. all traditional (then a mix). I can't for the life of me find it (no clue what site it was on, Wards Auto came to my mind but Google nor their search help me locate anything like it).

Anyone have any idea or links to similar articles that have been published on the topic?

Thank you.