How To - Create a Mobile Landing Page

[Mitch Gallant]

I'm working on our marketing strategy and mobile is obviously a growing part of any dealer web traffic. I need a way tto create simple mobile landing pages/conversion pages so that I can slap qr codes in our print ads and on the side of vehicles in the showroom.

We have a mobile site behind our dealer sites but they cannot be edited easily at this time.

I want to get a few things going for our Aug truck campaign. Anyone know of any free or cheap ways to generate mobile sites or mobile landing pages?

 

[Mitch Gallant]

A little more info... Here's what we're after.... a mobile page where we'd put this info...

YouTube video - couple minute w/a and details on vehicle
Short Bullet list of features & benefits
Price and Payment info and ranges
Phone Number - needs to be mobile compatible so you click or touch to call
Call to Action and Conversion Form "For more info fill this out now!"

We'll put QR codes on our vehicles in the showroom as well as on particular units in our news and print ads.

 

[davidmoon]

You can do it with WP using Easily build great-looking landing pages for WordPress | Max Foundry

Or, services like, MoFuse — Mobile Content Management System, Mobile Site Builder, Build a Mobile Site.

 

[Mitch Gallant]

Thanks David. Max Foundry doesn't seem to be mobile sites... or am I missing something. MoFuse seems a little expensive and not as flexible for what we're doing.

 

[davidmoon]

Ooops, wrong bookmark ... Maybe this? Features | mobilelps.com

 

[Jeff Kershner]

We have not announced it as of yet but DealerRefresh Blog has been mobile for a few months now. We used WPTouch Pro. Check DealerRefresh out on your mobile device. From what I have seen you can use this for mobile landing pages and sites all together. Plugged right in and took little adjusting.

Mitch, be sure to share your results. I would love to see what you come up with!!

 

[Glenn Jimerson]

I'll third David and Jeff's choice of Wordpress. Run those QR codes through a click tracking script so you can easily change the link on the fly. I like this Wordpress plugin: WordPress › Pretty Link Lite « WordPress Plugins . You can then do some easy A/B split testing without having to create new codes.