Online Appointment Conversion KPI - XTime

[Jack5225]

This is extremely bad. People drop off when they can’t find what their looking for.
Recently Ontario VW shared with me their google analytics on their combined web and mobile appointments. The results were 354 attempts and 349 completions. This equates to a 0.98% drop off rate.
If you make the user experience easy customers will use it.
Take a look at CARMEN
www.getcarmen.com

 

[Todd Thomspon]

I was really hoping when CDK launched Fortellis at NADA that some innovative companies would come out with new service schedulers because the industry's current selection is pretty bad.

It's like they've all made their UI / UX purposely confusing and difficult for consumers to use. I provided PSD mockups to CDK a couple years ago showing how they could easily redesign their scheduler to make it convert better but of course they never acted on it. Not sure if XTime would be any more responsive, just look how many years it took them to finally send events into Google Analytics.

I'd be interested in those mock ups... just saying. Always interested in additional input for our own nefarious purposes