-
This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →
kevinfrye posted the thread Digital Dealer Vegas 2021 with Kevin Frye in Websites, SEO, SEM, Display, Social, Marketing.
April Rain and Julie Frye having a Grizzly Experience
I can bearly believe it… Me: “Uh, what exactly is this?”
Montana Mountain Man...
B
BillKVMotorCo replied to the thread The Risks of Review Gating and Why You Don't Need It | Local Marketing Insider #015.
Loved this. Instead of gating reviews how about you spent more investment in getting better?
Tallcool1 replied to the thread Third-Party Marketplace Battle Unfolding? Legacy vs Startups.
My first question, who is providing the financing? The FAQ was a little unclear. Maybe the dealer, maybe Rocket Auto? My guess is the...
john.quinn replied to the thread Third-Party Marketplace Battle Unfolding? Legacy vs Startups.
Being old and crotchety (no, not referring to @ddavis), we've seen an awful lot of new jazzy whiz-bang gizmos and whoozits ramp-up...
Tallcool1 replied to the thread "Unspoken Truths in the Car Business" | Drew Ament.
This was one that I have to watch again. I had some distractions during the live. Thank you Drew.
DrewAment replied to the thread "Unspoken Truths in the Car Business" | Drew Ament.
Great time guys - and more then happy to come back anytime to talk about the topics we missed:
Website Venders
SEO
Edmunds CarMax
Who...
Alex Snyder replied to the thread "Unspoken Truths in the Car Business" | Drew Ament.
Awwww yeah @DrewAment
Bring the :popcorn:
B
BillKVMotorCo replied to the thread Lifelike Humanoid Robots That Walk Around and Greet Customers 24/7 on Your Dealership Lot!.
Why so? Our conversions on chat went up drastically when we started having our people handle the chats. Not to mention not looking...
R
Rick Buffkin (blog) replied to the thread Lifelike Humanoid Robots That Walk Around and Greet Customers 24/7 on Your Dealership Lot!.
Dude, I simply can't get onboard with this. Most dealerships will have their sales staff answering and managing their chats. Thats bad news.
Alex Snyder replied to the thread Lifelike Humanoid Robots That Walk Around and Greet Customers 24/7 on Your Dealership Lot!.
If they can ask if you'd like fries with it and say "yes, that is the price" then you could replace your entire sales team!
jscole86 replied to the thread Lifelike Humanoid Robots That Walk Around and Greet Customers 24/7 on Your Dealership Lot!.
So, can we co-op it?
Alex Snyder replied to the thread Third-party cookies are going away, but what does that mean for your dealership?.
Quality over quantity…
If this shifts the lead addiction as a count of "how many" to "how engaged are my leads with me" I'm all for it...
A
Alex Locklair (blog) posted the thread Third-party cookies are going away, but what does that mean for your dealership? in Websites, SEO, SEM, Display, Social, Marketing.
Written by Kevin LeSage
One of the many benefits of digital marketing is the ability to track and measure. Tracking has always allowed...
Alex Snyder replied to the thread Glut of Cars Incoming!.
Sounds like GM plans to be shipping a lot more cars in Q3. The latest earnings call hinted at it. Guess they have the chip issue...
B
BillKVMotorCo replied to the thread Glut of Cars Incoming!.
Can I has new cars?
Alex Snyder replied to the thread Glut of Cars Incoming!.
53% our clients saw an increase in new car inventory hitting the lot in November vs. only 43% in October.
Alex Snyder replied to the thread Glut of Cars Incoming!.
It looks like my prediction was off by a few months. Starting to hear about this happening now. Dealers are telling us they're...
B
BillKVMotorCo replied to the thread Glut of Cars Incoming!.
Remember after 07 when all the OEM's learned this lesson? And then when the market started getting back to normal all of the brightest...
john.quinn replied to the thread Glut of Cars Incoming!.
haha. Remind your marketing director that Ford makes their money by selling cars to YOU... in bulk!! LOL.
D
Dan Sayer (blog) replied to the thread Glut of Cars Incoming!.
My marketing director is hedging that Ford sees the control of lower inventory, the profit increase by not having to incentivize, and...
Ryan Thompson replied to the thread Glut of Cars Incoming!.
Hey Alex - Great post.
For GM dealers (I'm one), if this year we only receive trucks and FFSUV(Tahoe, Yukon) we will be good to go...
Alex Snyder replied to the thread Unique Keyword Trends Local Marketers Can Use to Capture the Imagination | Local Marketing Insider #007.
What would one include in that package?
:drunk:
A
Alex Locklair (blog) posted the thread How Auto Dealerships Can Navigate the Chip Shortage, Tight Vehicle Inventory in Off Topic & Everything Else.
Author: Jade Terreberry
Let the chips fall where they may. As supply chain disruptions due to the COVID-19 pandemic have resulted in a...
A
Alex Locklair (blog) posted the thread What is your dealership's plan for increasing service revenue in Q2? in Off Topic & Everything Else.
Tips for Increasing Dealership Service Revenue this Quarter
The majority of my client conversations revolve around front-end sales and...
todd.smith posted the thread 5 Unique Ways to Use Text At Your Dealership in CRM, ILM, Chat, Desking, Emails, Phone, SMS.
Text is still wholly underutilized in the automotive industry as a way to connect with your prospects and customers and have meaningful...