• This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →
  • J
    The younger gen would rather interact with their smartphone than...
  • K
    KevinFrye (blog) replied to the thread Is Mobile Reshaping Your Dealerships Marketing Plan For 2012.
    If you are not focusing on mobile, you are failing to see how the market is changing.  Great article Ben, much appreciated.
  • MMaher
    Ben, great insight with the graphs. We have been watching this trend now for over a year and a half on our website. We opted for the...
  • john.quinn
    OK -- I think we can concede that the non-smart phone can call-up the 8-Track for retirment advice...  Great info, Ben.  Thanks!  ...
  • ben.anderson
    Nielsen recently released interesting data on the typical U.S. smartphone user. Targeting age and income, we learn that the smartphone...
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  • G
    GHouseman (blog) replied to the thread Lost in Translation.
    I have a GM and a GSM going to Digital Dealer. The GM has been twice and GSM has never been before. I know my first experience 5 years...
  • john.quinn
    john.quinn replied to the thread Lost in Translation.
     @Mark Hilger They do!  But be careful of considering it "dumbing it down."   If I ran into someone tomorrow who could describe to me...
  • M
    mhilger replied to the thread Lost in Translation.
     @JohnGQuinn many of us get mad when a Dealer doesn't get it.  I see IT oriented people all the time talking in highly technical jargon...
  • J
    JQ replied to the thread Lost in Translation.
     @Joe Mescher Wow... what a great way to phrase it!!  (I think... I have to go look-up those words... BRB)  ;)   There's a reason...
  • J
    JoeMescher replied to the thread Lost in Translation.
     @JohnGQuinn  Well written, John.  Thanks for continuing to invest in my dealership education.  Seems like half the work of an Internet...
  • J
    JohnGQuinn replied to the thread Lost in Translation.
    @KellySueWilson @Dealerrefresh Ha! Great idea!!
  • A
    alexfsch (blog) replied to the thread Lost in Translation.
    Knowing how to communicate with the person holding the purse strings is nearly as important as staying on top of the latest marketing...
  • J
    JohnGQuinn replied to the thread Lost in Translation.
    @obie97 Thanks Neighbor!
  • J
    JohnGQuinn replied to the thread Lost in Translation.
    @VelocitySales Thanks Ed!
  • G
    Guest Poster posted the thread Lost in Translation in Off Topic & Everything Else.
    As a complete Noob to the vendor world, I am constantly afforded the opportunity to learn new and amazing things... sometimes on an...
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  • 1
    How to find the ip address your email is sent from: Step 1: locate a sample email sent from the server you want to monitor. Step 2...
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    GrantG (blog) replied to the thread The Reputation Score You’re Not Checking and Should Be.
    Thanks Jeff! We have a constant struggle with "guessing" if our emails are delivered. This applies to blast and daily email tasks...
  • G
    GrantG (blog) replied to the thread The Reputation Score You’re Not Checking and Should Be.
    How would I go about finding the ip address for R&R Contact Management Email servers? Uncle Joe- this one's for you!
  • G
    You’re probably monitoring your dealership’s online reputation with customers on DealerRater and Google, but did you know there is...
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  • K
    Kyle Suss replied to the thread Facebook / Pet Rock Analysis.
    @Adam R Yeah, I can recall people moaning about every single change ever made. Remember when the news feed came out? All hell broke loose.
  • john.quinn
    john.quinn replied to the thread Facebook / Pet Rock Analysis.
    @Adam R Good thought. So far, hard to say that any of the layout, security, newsfeed, etc., changes have adversely affected FB growth...
  • J
    JohnGQuinn replied to the thread Facebook / Pet Rock Analysis.
    @Dealerrefresh It's BYOB, by the way... ;)
  • A
    Adam R replied to the thread Facebook / Pet Rock Analysis.
    I am interested to see how the new timeline layout on Facebook impacts people going to Google+ and dropping Facebook. I know a lot of...
  • K
    Kyle Suss replied to the thread Facebook / Pet Rock Analysis.
    Haha love the pet rock analogy. I read the same article that you have posted here. I can certainly vouch for this. I use a fake name on...
  • G
    Where will Facebook “be” in 10 Years? Certain recent research and articles have me thinking about the long-term sustainability of...
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