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Ryan Gerardi
Guest
So I signed up for Klout after reading that article on DS. Not letting it synch with me on Facebook though so that will probably hinder my score. I hardly let any network tap my Facebook. Too personal.
Kevin Frye opens by admitting some responsibility for Klout obsession in the auto industry after having promoted it at Digital Dealer 11, then questions whether the metric has any real value. Replies largely agree that Klout is superficial and narcissism-driven, with Eric Miltsch pointing out that the algorithm measures social activity rather than genuine expertise or influence — illustrated by the absurd example of Big Ben's Twitter account becoming 'influential' about bongs. The consensus is that Klout scores are gameable, algorithmically inconsistent, and a poor proxy for real-world authority.