- Mar 24, 2020
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- Lou Ann
David, am curious; how is ATC holding up on the promises thry made at the meeting you attended in Jan '09? Are you still a raving fan? I open this question up to the floor.....
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This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →
The simple answer to your question is yes. If you look at the numbers, our ROI on our $'s invested in Autotrader.com has never been better. Our account management is at its highest level in the history of our relationship and we just met with them to discuss some enhanced reporting.
So, I guess I am still drinking the kool aid. It's a lot easier to afford the kool aid when you are selling a bunch of used cars and growing market share.
So, I guess I am still drinking the kool aid. It's a lot easier to afford the kool aid when you are selling a bunch of used cars and growing market share.
Great setup Ia-Mc, if u have too waste ur time on boards like this tho ~ trying to prop up atc??
Send me ur resume, maybe i can do something for ya.
-Sayre
Send me ur resume, maybe i can do something for ya.
-Sayre
@Kool-Aid
Ummm... hate to tell ya whatcha already know but ain't tellin': a scraping project has been underway for a few years now at ATC; the scraping comes from within.
Ummm... hate to tell ya whatcha already know but ain't tellin': a scraping project has been underway for a few years now at ATC; the scraping comes from within.
✨ AI Highlights
A dealer guest post praising AutoTrader.com's 2009 national sales meeting quickly devolves into a heated debate between apparent AutoTrader insiders and skeptics over traffic figures, ROI claims, and whether dealers truly need both AutoTrader and Cars.com. A notable side conversation questions whether dealers should even maintain separate internet budgets, with one commenter arguing that siloed internet departments encourage dishonest lead sourcing. The thread ends on a cynical note, with an accusation that AutoTrader itself runs internal scraping operations to inflate its own traffic metrics.
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