- Apr 28, 2009
- 1,163
- 363
- First Name
- Jerry
Grant,
Dealers are starting to grumble and they feel that you’re training prices are unfair. They feel that you’re living life too large as depicted in this recent video: Grant Life of Luxury
Dealers want transparency. They want to know the true cost of your training products. So I’ve decided to launch a company, I am going to call it TrueTraining. We’re going to need access to your financial records so that we can show dealers the spectrum of prices and what they can expect to pay for Cardone training. It’s going to look like this:

This will be a good opportunity for you since we will provide you with a healthy stream of leads as dealers search www.truetraining com for training deals. We have secured 200 million in venture capital that will be used in advertising to supersede any advertising you are currently doing on your own. We will provide you the leads for free and you’ll only pay us for the leads that you close. At month end we will invoice you $299 per sale on new car franchises, and only $399 for used car franchises. In order to get started on the program, we’re going to need an FTP log in to your financial records. We will only be searching your financial records for closed sales and sales transaction data as to power the pricing model above. We will give you a week to close each lead. After said period, we will openly sell leads to third party lead generators. We feel this will keep you motivated and on top of your game.
How’s this sound Grant?
Have you watched this video: The TrueCar Business Plan
Scott Painter is going to destroy the automotive industry. Sure they are a small fish right now, but they won’t be for long if they continue on the path they are blazing. We witnessed a wave of advertising over Thanksgiving and I suspect another wave is coming over the Christmas Holiday.
I witnessed your message on facebook asking your followers to chime in on the TrueCar controversy. The bulk of the responses came from salespeople who said “superior selling skills would overcome TrueCar.” Brother you got them drinking the Kool-Aid, trained your loyal followers well you have! Myself, and a few others chimed in on your facebook page, but I concluded this to be a serious waste of time and made mention of this as seen below:


You are by far the most successful trainer in our Industry, there’s no doubt about that. You have amassed great wealth doing what you do. Dealers have rewarded you for your hard work and great training products. So what I find hard to understand is why you would make this video: Grant TrueCar Statement
TrueCar is not a friend of the dealer! The TrueCar tsunami is going to swell and if dealers don’t take notice now, it’s going to become unstoppable. Give me one good reason for TrueCar Grant? Why do dealers need a middleman charging them $299-$399 to sell vehicles to customers? Dealers have grown dependent on third party leads like a crack addict becomes addicted to crack. It’s time to kick the third party lead habit! They are junk as I have indicated here: Third Party Junk
Dealers need to promote their brand, and develop their own leads. They need the trainers of the world to help their salespeople and managers better maximize the opportunities at hand.
Dealers need advice right now just like Steve Jobs needed advice. After being diagnosed with the cancer, Jobs sought alternative therapies including spiritual healing. Against the advice of many, he continued on until eventually realizing he had made a mistake. When asked why, he replied “if you ignore something you don't want to exist, you can have magical thinking."
Grant you can attempt to put a positive spin on this all you want, but what if you’re wrong? What if TrueCar grows into an unstoppable force and there’s no turning back. It is a Cancer and it will consume the dealer body.
You command a large audience and they look to you for advice. When the dust settles, the dealer body will remember those who came to their aid in time of need. That time is now Grant and I implore you to weigh all the facts before making a final stand. It’s not too late to change your position. You’re either with the Allied Forces or with the Axis of Evil, there’s no Switzerland for you.
I will also point out that there was a posting on ADM as to why you are not willing to speak negatively about TrueCar. I am willing to give you the benefit of doubt and say this is not the case. Would you like to comment on this? Is there a potential conflict of interest here?

One last question, where’s the real Grant and what have you done with him?

Nothing personal, just trying to change your mindset as you would change the mindset of a customer debating a purchase.
Dealers are starting to grumble and they feel that you’re training prices are unfair. They feel that you’re living life too large as depicted in this recent video: Grant Life of Luxury
Dealers want transparency. They want to know the true cost of your training products. So I’ve decided to launch a company, I am going to call it TrueTraining. We’re going to need access to your financial records so that we can show dealers the spectrum of prices and what they can expect to pay for Cardone training. It’s going to look like this:

This will be a good opportunity for you since we will provide you with a healthy stream of leads as dealers search www.truetraining com for training deals. We have secured 200 million in venture capital that will be used in advertising to supersede any advertising you are currently doing on your own. We will provide you the leads for free and you’ll only pay us for the leads that you close. At month end we will invoice you $299 per sale on new car franchises, and only $399 for used car franchises. In order to get started on the program, we’re going to need an FTP log in to your financial records. We will only be searching your financial records for closed sales and sales transaction data as to power the pricing model above. We will give you a week to close each lead. After said period, we will openly sell leads to third party lead generators. We feel this will keep you motivated and on top of your game.
How’s this sound Grant?
Have you watched this video: The TrueCar Business Plan
Scott Painter is going to destroy the automotive industry. Sure they are a small fish right now, but they won’t be for long if they continue on the path they are blazing. We witnessed a wave of advertising over Thanksgiving and I suspect another wave is coming over the Christmas Holiday.
I witnessed your message on facebook asking your followers to chime in on the TrueCar controversy. The bulk of the responses came from salespeople who said “superior selling skills would overcome TrueCar.” Brother you got them drinking the Kool-Aid, trained your loyal followers well you have! Myself, and a few others chimed in on your facebook page, but I concluded this to be a serious waste of time and made mention of this as seen below:


You are by far the most successful trainer in our Industry, there’s no doubt about that. You have amassed great wealth doing what you do. Dealers have rewarded you for your hard work and great training products. So what I find hard to understand is why you would make this video: Grant TrueCar Statement
TrueCar is not a friend of the dealer! The TrueCar tsunami is going to swell and if dealers don’t take notice now, it’s going to become unstoppable. Give me one good reason for TrueCar Grant? Why do dealers need a middleman charging them $299-$399 to sell vehicles to customers? Dealers have grown dependent on third party leads like a crack addict becomes addicted to crack. It’s time to kick the third party lead habit! They are junk as I have indicated here: Third Party Junk
Dealers need to promote their brand, and develop their own leads. They need the trainers of the world to help their salespeople and managers better maximize the opportunities at hand.
Dealers need advice right now just like Steve Jobs needed advice. After being diagnosed with the cancer, Jobs sought alternative therapies including spiritual healing. Against the advice of many, he continued on until eventually realizing he had made a mistake. When asked why, he replied “if you ignore something you don't want to exist, you can have magical thinking."
Grant you can attempt to put a positive spin on this all you want, but what if you’re wrong? What if TrueCar grows into an unstoppable force and there’s no turning back. It is a Cancer and it will consume the dealer body.
You command a large audience and they look to you for advice. When the dust settles, the dealer body will remember those who came to their aid in time of need. That time is now Grant and I implore you to weigh all the facts before making a final stand. It’s not too late to change your position. You’re either with the Allied Forces or with the Axis of Evil, there’s no Switzerland for you.
I will also point out that there was a posting on ADM as to why you are not willing to speak negatively about TrueCar. I am willing to give you the benefit of doubt and say this is not the case. Would you like to comment on this? Is there a potential conflict of interest here?

One last question, where’s the real Grant and what have you done with him?

Nothing personal, just trying to change your mindset as you would change the mindset of a customer debating a purchase.
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