Reputation Management Companies for Car Dealers : Best and Worst

[JD Rucker]

I am looking for a reputation management company that is good enough to recommend to my clients. I'm on the verge of selecting one in particular but I don't want to pull the trigger until I get feedback from the community. Good ones? Bad ones? Big, small, doesn't matter. What are your experiences or what have you heard? Thanks!

UPDATE: Dealer Reputation Management Services

What reputation management service are you using for your dealership and WHY or WHY NOT should a dealership consider using them?

What do you like MOST and/or LEAST?
How to they rate in customer service?

 

[JoeyNeal]

JD - You just have to make sure you are on top of it. Even if you feel it is all good and don't need rep management anymore. No one is perfect so there will always be issues you have to address because consumers always want to spread the word on a bad influence but not as much on a good one. How you handle the bad ones speaks volumes for your client.

 

[JovanniD]

Really depends on what you are looking for. I have worked with Rep Defender, they were pretty good. TheBestReputation is pretty good as well, I think lot more affordable than some of the other ones. Another good one may be Rep Rhino, but I personally never worked with them. I see their ads everywhere though.

 

[playersclubcars]

We offer reputation management packages for dealers. The turn-around delivery is as quick as 24-hours, depending on which service you choose.

 

[Jeff Kershner]

We've been using Widewail for several years now and have been mostly happy with the software and services they provide. They track our reviews across all the most important review and social media sites. They provide a mostly hands-off experience as they respond to Negative AND Positive reviews. They actually take some time to formulate a response back to a positive review, responding with something relevant versus a canned templated response. The moment a negative a review is posted, I receive a text and email alert to review the customers review/comment and the crafted response. From there I can approve or edit and approve.

They also provide a pro-active approach to solicit for reviews. This especially works well for Service reviews, keeping a steady stream of customers sharing their latest experience at the dealership. We average around 30 reviews a month between the sales and service department.

Their weekly and end of the month reports are something we take pretty serious and review with the sale and service team individually.

So overall, I would say we do quite well utilizing Widewail and their service. I honestly have not looked into other services since being onboard with them. Prior to WideWail we were using Podium but at the time they didn't offer a response service so we were on our own to respond. That works IF you respond to the negative reviews only but if you want to response to the positive ones as well, it takes a bit more time and work. And prior to Podium, we were using Autorevenue but they had another name for it but I can't currently remember what it was.

What are you using for Dealer Reputation Management?