• This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →

The 4 Words That Make Sales Managers Sound Stupid - REPOST

Oh no, a protracted comment! Well I got this little phrase from one of my favorite Dream Theater songs, but it's how I've decided to live my life inside the car business and beyond: "I am responsible, when anyone anywhere reaches out for help, I want my hand to be there". The customer is the customer, so if they want they want it , I'm going to give it to them. It has not been easy, I get skated and they buy somewhere else even when you did the best job of anyone, but this 'mindset' has enabled me to be generous with my time and knowledge, thus it's opened opportunities for me to sell cars all over the US, Canada, Mexico, Middle East, Russia & Africa via my job as an ISM. Fortunately for my situation and our dealership, the GM get's it - and let's us play grown up, and if we can have fun and make a living - I'm wanted somewhere else.
 
It’s really very interesting post full of valuable information very well written by u. The key part of this post is its descriptive way to define anything. I liked it with my heart. This post is a excellent example of such kind of thread.
 
Hey Joe... Just found this post through google. I got a great laugh out of it. In my former job I was a Business Development Manager in charge of 6-7 BDC reps. I always had my people push for the appointment and usually it worked. However, there are customers (hell I was one of them 3 weeks ago) who had specific questions that required simple answers before they came in. These customers were real buyers and we would always include the desk in to get their feedback. It was ALWAYS "just get em in!" -OR- "tell him sounds like we're close when can you come in". Absolutely annoying and stupid... In fact when I purchased my car 3 weeks ago I made my round of phone calls and emails. Believe it or not I purchased from the first dealer that actually answered my easy simple question. Great read..thanks!
 

✨ AI Highlights

Joe Webb's post calls out the phrase 'Just get 'em in' as the most damaging and short-sighted directive Sales Managers give to Internet and BDC teams, arguing it undermines trust and frustrates staff trying to properly inform customers. The thread is largely overtaken by obvious spam comments from bots, with only one substantive reply agreeing that old-school tactics will eventually kill dealers who refuse to evolve. The core insight — that dismissing customer information in favor of blind appointment-setting is counterproductive — is largely buried under the noise.

Replies Views 39 111 Started Last Reply