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JD Power — DealerRefresh Vendor Library
JD Power provides market research, consumer insights, vehicle quality studies, and registration/ownership data widely used by dealerships and OEMs.
About suggest a correction →
JD Power provides market research, consumer insights, vehicle quality studies, and registration/ownership data widely used by dealerships and OEMs.
What you do with it
access authoritative third-party research and data on shopper habits, market conditions, and sales forecasts, so they can make more informed inventory, marketing, and retailing decisions
When dealers and OEMs need to understand consumer behavior, market trends, and vehicle demand
combine survey-based satisfaction data with online review platforms like DealerRater, so they can consolidate customer feedback into a single analytics view
When dealers want to benchmark customer satisfaction and integrate feedback across channels
subscribe to J.D. Power Valuation Services for regularly updated wholesale and retail vehicle values, so they can price inventory competitively with defensible third-party data
When dealers need credible vehicle valuation benchmarks for used-car pricing and wholesale decisions
Community evidence → Stable
The DealerRefresh community treats J.D. Power overwhelmingly as a credible, authoritative source of market data, citing its research on consumer internet usage, showroom visit patterns, generational buying behavior, and sales forecasts as useful benchmarks for dealer strategy. Positive mentions highlight the value of its conferences, CPO consumer insights, and the DealerRater partnership as practical tools. The one notable negative voice questions whether J.D. Power — alongside Edmunds and TrueCar — adequately compensates dealers for the sensitive financial data (dealer costs, financed amounts, invoice prices) it extracts through service agreements, raising a data-fairness concern. Beyond that single critique, the community appears to accept J.D. Power's research as a neutral-to-positive industry utility rather than a controversial vendor.
Consumer behavior and internet usage research7 mentions
Sales forecasting and market conditions5 mentions
Industry conferences and roundtables5 mentions
Data extraction and fair dealer compensation concerns1 mention
Vehicle valuation services2 mentions
Customer satisfaction and review integration2 mentions
CPO and remarketing consumer insights1 mention
112 mentions · 13 positive · 10 negative · Scored from 20+ years of candid DealerRefresh discussion. Scores shift as new conversations happen.
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"J.D. Power Valuation Services (formerly NADA Used Car Guide) - J.D. Power offers comprehensive vehicle valuation data, including weekly updates for wholesale markets. Access to their reports is subscription-based."
Auction Sales Data? →
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"J.D. Power- 79% of consumers use the Internet in the process of purchasing a vehicle."
Dealer.com Partners with Contact At Once! Embedding Live Chat Into its Integrated Solutions →
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"According to J.D. Power, auto dealers subscribe to an average of 6.8 online lead providers, up from 5.6 in 2006; and 53 percent subscribe to a lead notification system."
VinSolutions Opens eCommerce Consulting Division →
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"From DigitalDealer 13 to DSES to J.D. Power to a few others like the Internet Sales 20 Group in Chicago."
David Kain 8th Annual Client & Friends Workshop - Register NOW! →
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"Alex Snyder shares highlights from a JD Power webinar on Generation Y consumers, noting they prioritize technology and social media, conduct extensive research, prefer relationship-building over traditional ads, and care more about reviews than advertisements."
JD Power Gen-Y Webinar →
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"19,000 car shoppers interviewed by JD Power"
Digital Retailing for Dealers - What are your results? →
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"I am putting on a webinar this afternoon for our partner JD Power and wanted to share a few slides and comments from the presentation here."
A.I. ain't A.I. in automotive. It is B.S. →
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"JD Power recently did a study that showed that Edmunds has twice as many buyers using the site in the month that they purchase as the average automotive research site"
Edmunds TMV vs TrueCar - Dealers, wake up! →
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"JD Powers stated that over 42% of used internet shoppers do not phone or email but go directly to the store."
Why hasn't CRM sold me more cars? →
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"I imagine JD Power also has the data, but again not sure if they have it in a rolling data format."
Top 30 vehicles with shortest days on market →
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"I'll be attending JD Power instead: [url=http://www.jdpower.com/corporate/about/roundtable/]Automotive Roundtable | J.D. Power and Associates[/url]"
2009 Digital Dealer Conference in Nashville →
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"Flying in Saturday night and staying for JD Power's event following this one."
Who's Going to DSES? Speak up!! →
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"According to JD Power, something like 20% of Autotrader.com shoppers also use Cars.com while 80% of Cars.com shoppers also use Autotrader.com."
Should I kill Cars.com and use that money to enhance our AutoTrader package? →
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"As was pointed out in last week's JD Power event and throughout publications over the last year, a blog is only one of the critical aspects of a dealer's presence online."
Should dealers be blogging? →
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"Depending on the lender they may go off Kelley Blue Book or JD Power and they will only give you a certain percentage of the book value depending on the customer."
I am lost in the world of finance...please help! →
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"I have the JD Power Online Automotive Shopping Study somewhere as well and as soon as I find it I'll post. Until then...here is this years JD Power Automotive Marketing And Media Annual Review."
Internet Prospect Followup Schedule →
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"According to JD Power in 2010: - 22% of auto purchasers used the Internet to research their purchase AND submitted a lead - 61% of auto purchasers used the Internet to research their purchase and DID NOT submit a lead - 17% of auto purchasers did not use the Internet to research their purchase"
Need a PPC Expert Please! →
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"Those claims are according to J.D. Power's 2019 New Autoshopper Study."
TrueCar, just me? →
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"I'm surprised that someone like POLK or JD Power hasn't aggregated this data so we at least know what equipment and packages came with a car when it left the factory."
VIN Lookup Database for all Brands? →
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"AutoTrader.com and Cars.com Each Rank Highest in Satisfying Dealers according to J.D. Power"
AutoTrader.com and Cars.com Each Rank Highest in Satisfying Dealers according to J.D. Power →
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"DealerTrack was the talk of the JD Power Automotive Internet Roundtable as they didn't even show up."
Rumors from the 2010 Vegas Conferences #DD9 #DSES #JDPAIRT →
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"A key focus was placed on mobile at this fall's major automotive conferences; JD Power and Driving Sales Executive Summit."
The Rise of Mobile in Automotive Shopping and the Connected Generation →
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"If showroom visits pre-purchase have dropped to 1.8, that is JD powers number, what diff"
DealerRater Credibility →
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"upcoming fall industry conferences (Digital Dealer 9, Driving Sales, and JD Power events in Las Vegas)"
GM's eSummit 3.0 - you need to go! →
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"As a data company, one of the ways we can help is to share market trends and insights."
How is COVID-19 Impacting the Used Car Market? →
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"He is a frequent speaker at industry events including Digital Dealer, the Global Automotive Conference and JD Power's Automotive Internet Roundtable."
HookLogic Appoints David Metter as President, Automotive →
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